Why do different people get different google search results?

There are data centers around the world that use Search. When we improve our classification systems, it will take us a long time to fully implement them in all of our data centers. This can lead to differences in the results depending on the data center that answers the search.

Google search

results are different on different computers.

There are a lot of factors that affect the Google search results you see. Google seeks to provide the best results to individual users. This means that they want and expect search results to be different from person to person and that people searching in the same office may see different search results. To do this, Google collects a good amount of data about each user so that they can offer a personalized search experience.

So, it's very likely that someone searching for “pizza” or “yoga instructor” in a location in New Hampshire will get different search results than someone searching for “pizza” in Massachusetts. Someone searching for “plumber in Portsmouth, NH” is likely to get different search results than someone searching for “plumber in Manchester, NH”. Whether you're using a mobile phone or a web browser, search engines like Google have a very good idea of where you are and will show you different search results for the same keyword, depending on your physical location. Just because you don't see your company's ranking when you search for your target keywords on Google doesn't mean that other search engines won't find you.

The impact on search results is subtle, but Google tries to predict who you're referring to and what you're referring to based on your previous search history and known interests.

Trenton Demuro
Trenton Demuro

Unapologetic pizza specialist. Infuriatingly humble bacon geek. Passionate music fan. Certified web practitioner. Certified pop culture expert. General bacon specialist.

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